Purpose and values

Our purpose reflects the desire of all of our brands to leverage the power of design to improve people's lives.

Why we exist

Design for the good of humankind.

Our purpose

Our values speak to our shared beliefs about our people and the impact we can make together – for our customers, our communities, and in the world. They describe how we live our purpose through the way we lead, the way we see one another and the way we work.

Our values

We are difference makers

Our products and our approach to business make a difference in the lives of our customers, our neighbours and people around the world.

Our values

We are all extraordinary

By celebrating what makes every individual unique and valuable, we help one another reach our fullest potential.

Our values

We are better together

Our culture of accountability, inclusivity and high-performance creates strong teams and unifies our collective of brands.